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Social Analytics

  • Social Media Budgeting and Cost Per Action

    In today’s digital age, businesses rely on social media to connect with their audience, boost ...

  • Most Followed TV Show Accounts on Instagram

    The power of television is something that cannot be underestimated. TV shows have a unique ability t...

  • 5 Best Brands on Pinterest

    Pinterest is a unique social media platform that functions as a visual discovery portal. Unlike othe...

  • Developing a Social Media Calendar for Posting and Frequency

    Just as how people use calendars and planners in their daily life to keep track of their tasks, appo...

  • TikTok is Growing at a Record-Breaking Pace

    In August 2018, the global version of Douyin, what we all know as Tiktok, was released. It quickly b...

  • featured blog image for data Social Media KPIs Key Performance Indicators

    Social Media Key Performance Indicators

    In 2021, social media is ingrained into the way we reach customers and grow our businesses. Because ...

  • featured blog image for social media by generation Social Media Channel Breakdown by Generation

    Social Media Channel Breakdown by Generation

      Social media has evolved substantially since its creation and are platforms that all generati...

  • featured image for data blog social media benchmarks

    Social Media Industry Benchmarks

    Collected your social data but not sure what the next step is? Your data can be a powerful tool if y...

  • featured blog image for Best Times to Post on Social Media Best Times to Post on Social Media in 2021

    Best Times to Post on Social Media in 2021

    Social media has proven to be a very important way to stay connected, as we have seen by 2020 and no...

  • featured blog image for TikTok Statistics - TikTok in 2020: Stats, Engagement, Future

    TikTok in 2020: Stats, Engagement, Future

    The COVID-19 pandemic has significantly impacted all social media platforms in a number of ways. Peo...

The Impact Social Media Has on the Job Market

The Impact Social Media Has on the Job Market

As we have shifted over to the digital world, many aspects of the job market have shifted as well. This is in large part because of the impact social media has on the job market, which is completely different than ...

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User Demographics of Each Social Media Platform

Social-Media-User-Demographics-Social-Media-Data

Each social media channel has unique user demographics. This article breaks down what audiences are most commonly found on Facebook, Instagram, LinkedIn, Twitter, Pinterest, Snapchat, and TikTok.   Facebook User Demographics For Facebook users, people over the age of 65 are ...

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Facts & Figures of Facebook in 2020

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Facebook has been around for what seems like awhile now, and it comes to no surprise that it is still the number one most logged on site in the digital world. Launched in 2004, Facebook has become a worldwide sensation ...

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Data & Demographics Behind Instagram

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This year (2020), Instagram turns 10 years old! The app itself has evolved into a what is now one of the most popular e-commerce, influencer-based marketing sites that is used worldwide. Instagram statistics show why it’s the ideal fit for marketers ...

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Statistics & Information About Twitter

Twitter has grown immensely in terms of content creation since the site was created in 2006. It is currently the third most popular social media network for marketers, with 59% of marketers actively using the site. To date, the site ...

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Activity & History on Pinterest

Pinterest Statistics

Founded in 2009, Pinterest started out as an image-sharing social network. Although it took a couple of years to officially launch, in 2011 within the site’s first 9 months of life, Pinterest statistics showed it had 10,000 users. It was ...

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