Social media platforms have developed into dynamic marketing tools capable of reaching the trusted networks of today’s consumers. In an effort to add legitimacy and better quantify social media’s advertising force, Brandwatch, a global business, provides software solutions to help ...

Growing consumer engagement across social media platforms is making it more important than ever to develop a concrete, manageable social media strategy outline for your business. It’s not enough to have a social media presence; you need a plan that ...

Deep down, everyone desires a social media strategy that delivers a remarkable ROI and propels their business to the apex of their industry. The social media world often appears to be long on hype and short on delivery to those ...

 Using social media marketing tools can be an effective way to create Brand recognition. A good way to start is to find other companies/brands similar to your own. Questions to keep in mind as you are exploring these pages are: ...