So you’ve decided to get involved with social media. Way to go! Now that you’ve made a home for your business or brand on a platform or two, it’s time to build up your fanbase. When executed properly, social media ...

Social media has gone through a lot of changes over the past year. Any marketers should be aware that keeping up with social media is the best way to market their brand. As 2014 approaches, it’s time to come up ...

The past few years have seen the social media landscape change and evolve, and 2013 was no different. Social media continued to evolve in 2013 and organizations and individuals find new ways to utilize and leverage popular platforms. Take for ...

People love looking at visuals. Some of the most popular websites have features specifically for sharing images. When it comes to the Internet, images are overwhelmingly preferred to text by itself. Marketers using social media sites should be incorporating visuals ...

When a new social platform comes on the market, it takes a while to catch on because the name is so obscure. Everyone knew Google when Google+ came along in 2011, but it still didn’t take off as fast as ...

Most law firms struggle when it comes to creating a policy for their use of social media. Due to the generally conservative and cautious nature of law firm management, the key decision makers often only see the real (in most ...