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Engagement

Empowering Activism with Social Media

We all remember when the Occupy Wall Street movement happened … and then vanished just as quickly. How about when young people in Egypt used Facebook to organize protests against the government? These are two examples of how social media ...

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Use Your Social Media Pages to Promote Your Website

Almost every business has their own website, as well as several social media sites to enhance business. While your website and social media pages seem like two separate entities they work towards the same goal, to increase clients and in ...

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How to Evaluate the Effectiveness of Your Activities on Social Media

Evaluate the Effectiveness

So you have a strategy in place for your social media page, but do you know if it’s working?  In order to get the results that you’re looking for with regards to social media, you need to have an awareness ...

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6 Steps to Conquering Pinterest for Your Business

Conquering Pinterest for Your Business

As a business owner or entrepreneur, you understand the power of social media. You’ve probably read success stories of small businesses who gained worldwide popularity by harnessing the social sharing features that various networks have to offer. Chances are, you’re ...

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Why Your Brand Shouldn’t Use ALL Social Media Platforms

Social Media Platforms

Social media is a huge marketing tool for businesses and brands trying to gain popularity. While the general consensus on the amount of social media sites to use is the more the merrier, the opposite is in fact your best ...

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How to Build Your Social Media Fan Base the Right Way

Social-Media Fan Base

It’s come to light recently that several online organizations sell everything from clicks on links to YouTube views to followers. And while these sorts of schemes certainly provide higher search results, it isn’t the most ethical way to get your ...

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