Social media strategy is becoming more important any business with an online presence. If your business is online, chances are social media channels are a big part of driving traffic to your site. Any business or service that promotes their ...
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How You Can Benefit from LinkedIn’s Content Marketing Score
Are you utilizing LinkedIn effectively? Until recently, you and more than 300 million other users may have used LinkedIn as something similar to a virtual resume. Now, thanks to the site’s new Content Marketing Score, you can make the site ...
Read More »Twitter Best Practices for Businesses
Whether your business currently operates a Twitter account and is looking for ways to improve or you’re interested in learning more about the network and whether it’d be effective in your social media marketing campaign, it’s important to become familiar ...
Read More »5 Ways to Use YouTube’s New Intro to Your Advantage
YouTube announced recently that a new feature has been added that is available for all users: a 3-second introduction that can be played prior to any videos on a given channel. Programmed to automatically start on all videos created by ...
Read More »How to Achieve and Measure the ROI of Consumer Engagement
Carrying out a truly effective, results-driven strategy to engage and understand customers is much easier said than done. To streamline this process, businesses should consider incorporating social into the very makeup of their sites and mobile apps. By creating multiple ...
Read More »Catering Social Media Activity to Mobile Users
Just yesterday, Facebook – the largest social network in the world – announced that it had surpassed 1 billion monthly mobile users. This came one and a half years after the announcement that the network itself had 1 billion users, ...
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