Social media platforms have developed into dynamic marketing tools capable of reaching the trusted networks of today’s consumers. In an effort to add legitimacy and better quantify social media’s advertising force, Brandwatch, a global business, provides software solutions to help ...

Thank you again for visiting our site and your interest in reading our articles and blogs. In addition to publishing content on social media marketing practices, we also share information on social media tools and social media analytics. We endeavor ...

Google had been hard at work to develop an enhancement to their social media platform Google Plus (G+). The roll-out was more than expected and created a new “swirl in the flavors” of social media. What Are Google Plus Hangouts? ...

With today’s businesses seeking involvement in at least a half dozen social media outlets, coordinating this complex operation requires attention paid to organization of all the graphics, materials, and data that go into a far-reaching campaign. Connecting with the public ...

 Using social media marketing tools can be an effective way to create Brand recognition. A good way to start is to find other companies/brands similar to your own. Questions to keep in mind as you are exploring these pages are: ...