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Social Media

Instagram: The Next Great Social Marketing Frontier

Instagram

Facebook may have over a billion users, but the social network giant isn’t the only place you should be using to promote your business. Ask any young teenager what the best social network is, and the answer won’t be Facebook, ...

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How Your Non-Traditional Business Can Benefit from Social Media

Benefit from Social Media

Most modern companies rely heavily on social media in order to connect with their customers. They thumbs-up Facebook posts on their fan-page walls and reply to tweets with brand-related questions. This tool is not only helpful to clients, but it ...

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How to Stay Ahead of Google’s Hummingbird Update

Google Hummingbird

When a company as inextricably a part of the Internet as Google introduces changes to the way it does things, people sit up and take notice. Then they start worrying. The good news: Google’s latest change to its search algorithm ...

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New Year, New Plan: What Will Change in Social Media in 2014

What Will Change in Social Media in 2014

It’s hard to believe that we’re almost finished with the first month of 2014. It’s a new year, and a bevy of changes in all aspects of our lives will doubtlessly come with it. One realm not left untouched by ...

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Common Mistakes That Businesses Make on Social Media

social media mistakes

A presence on social media is hugely important for new businesses. It’s one of the most effective, least costly ways to connect with fans and generate new leads. As a result, it makes sense to devise a social media strategy ...

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Facebook Newsfeed Is No Longer Brand-Friendly

Facebook Newsfeed Is No Longer Brand-Friendly

In the past few years, Facebook has revolutionized the social media experience. Websites like Myspace, which came before Facebook, have all crumbled and disappeared, unable to contend with the brainchild of the infamous Mark Zuckerberg. The youngest generation has heard ...

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