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How to Stay Ahead of Google’s Hummingbird Update

Google Hummingbird

When a company as inextricably a part of the Internet as Google introduces changes to the way it does things, people sit up and take notice. Then they start worrying. The good news: Google’s latest change to its search algorithm ...

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New Year, New Plan: What Will Change in Social Media in 2014

What Will Change in Social Media in 2014

It’s hard to believe that we’re almost finished with the first month of 2014. It’s a new year, and a bevy of changes in all aspects of our lives will doubtlessly come with it. One realm not left untouched by ...

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Common Mistakes That Businesses Make on Social Media

social media mistakes

A presence on social media is hugely important for new businesses. It’s one of the most effective, least costly ways to connect with fans and generate new leads. As a result, it makes sense to devise a social media strategy ...

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Facebook Newsfeed Is No Longer Brand-Friendly

Facebook Newsfeed Is No Longer Brand-Friendly

In the past few years, Facebook has revolutionized the social media experience. Websites like Myspace, which came before Facebook, have all crumbled and disappeared, unable to contend with the brainchild of the infamous Mark Zuckerberg. The youngest generation has heard ...

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Is the Cost of Social Media Marketing on the Rise?

Cost Of Social Media

Ever since social media started establishing itself in everyday life, marketers rejoiced that they’d finally found a way to promote their brands that wouldn’t be as costly as some of the other methods they’d been using. While sites like Facebook ...

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Use Your Social Media Pages to Promote Your Website

Almost every business has their own website, as well as several social media sites to enhance business. While your website and social media pages seem like two separate entities they work towards the same goal, to increase clients and in ...

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