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Developing a Social Media Calendar for Posting and Frequency

Just as how people use calendars and planners in their daily life to keep track of their tasks, appointments, and vacations, social media managers are also highly recommended to apply the same method to social media as well. A social ...

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Best Image Sizes for Each Social Media Channel

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There are many different social media platforms these days, each with its individualized format of sharing content. It is important to share high quality content on each platform to boost engagement with your brand or company. Some formats allow users ...

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TikTok is Growing at a Record-Breaking Pace

In August 2018, the global version of Douyin, what we all know as Tiktok, was released. It quickly became the next famous social platform, sitting with Instagram, Facebook, and WeChat as the top social platforms worldwide. What differentiates TikTok from ...

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How to Get the Best Engagement on Each Social Media Site

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Today, the top social media sites are Instagram, Twitter, Facebook, and TikTok. Each one has different mediums to share content. Some consist of only videos or photos, while others are a mix of both. This is great for consumers, but ...

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Most Popular Hashtags in 2021 and The Benefits of Hashtag Campaigns

Most Popular Hashtags in 2021 and The Benefits of Hashtag Campaigns In terms of growth, hashtags are one of the most essential parts of social media. It is a label that makes it easier for users to find people related ...

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Social Media Key Performance Indicators

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In 2021, social media is ingrained into the way we reach customers and grow our businesses. Because of this, it’s important to have metrics that help us understand how well our social media is performing. Thankfully, social media key performance ...

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